Twenty-Five Years Later: Are We Better off with The World Wide Web?


In case you have been under a rock, this week was the twenty-fifth anniversary of the first ever World Wide Web (WWW) page on August 23, 1991.

Celebrating the silver anniversary of the first WWW page is a milestone which brings reflection now in 2016.

Many things have happened since that fateful day in 1991. Computers have become cheaper (and smaller) thanks to the invention of smartphones and tablets. The days of hearing that annoying dial-up sound, confirming you have connected to the Internet, have gone with Wi-Fi and 4G mobile networks. Adios Yahoo! Chat. Hello Facebook, and other social media networks for interacting with others.

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Monitor via Pixybay Under Public Domain by the Creative Commons 

 

Meanwhile, the Internet of Things is in line to become what some dub it as “social media for machines.” As author Jeremy Rifkin calls it the convergence of communications, energy, and a logistics Internet. The WWW helped guide this.

Now for the one billion dollar question: Is the world better off with the WWW/Internet or not in 2016?

It’s not an easy answer. Both the Yes and no sides have excellent arguments which would make you think.

Many benefits of having the WWW has been promoting another global brand into another area of the world. Consider in the early 1990’s, most people in North America would not have heard of world-class soccer competitions, including the UEFA Champions League, or Copa Libertadores. The WWW has allowed international organizations like both UEFA, and CONEBOL to promote their brands at a global reach. Places like Canada could see top-notch club soccer more often. Now in 2016, the UEFA Champions League is frequently seen on multiple channels of TSN, or beIN Sports. Perhaps even, more important is this has spilled over into North America’s top-tier soccer league, Major League Soccer (MLS). MLS now is considered a top choice sport among millennials.

Another significant advantage of the WWW has been able to cut transaction costs. A 2012 Mashable article noted without the Internet, paying for stamps to send a letter, instead of emails would cost $6.3 US trillion. That’s a lot of money saved by businesses, and individuals that could have gone to the US Postal Service (Or Canada Post in the Great White North).

Lowering transaction costs from the WWW has allowed for more opportunities for collaboration, globally. Don Tapscott and Anthony D. Williams highlighted this in their 2010 book Macrowikinomics. They argued:

In this new age of networked intelligence, businesses and communities are bypassing crumbling institutions. We are altering the way our financial institutions and governments operate; how we educate our children; and how the healthcare, newspaper, and energy industries serve their customers.

A good example of mass collaboration is CleanTechnica.com, which is a blog focusing reporting about the new post-industrial renewable energy we are heading. This site provides analysis and news which mainstream media fails to pick up on clean technology.

Yet, the WWW has provided major societal headaches.

Privacy and security the one issue to me, which can drop an atomic bomb on any good the WWW has done for society.

With social media tools, it’s possible for someone to stalk someone on a daily basis. In 2012, The Guardian reported social networks and the advancement of smartphones was making easier for stalkers to target people.

Meanwhile, in 2016, cyber hackers have a never-ending list of destructive tools at their destruction ranging from viruses, malware, and ransomware. Who can forget the Heartbleed bug, which knocked down CRA, and extended the tax deadline in 2014 by five days? (I know because that was my first year of running my tax business and drove me bonkers). Or consider the “Dragonfly Incident” of 2013, in which hackers targeted a French website of a renewable energy company, implanted a virus, which infected customer computers.

Are we better off now than in 1991? Yes, and no. Yes, we have more information, yes we can collaborate more with people from other parts of the world. No, we are more at both an increased personal security and privacy risk. It’s not as simple as playing your Playstation 4 on your 50-inch Samsung smart tv against someone from China, or Pokemon Go on your smart phone. There are real issues which everyone needs to grasp. It’s gut check time for government, policy makers, and Silicon Valley.

The WWW/Internet will bring more positives, and just as many challenges in the future.

Perhaps, here are two videos from two people who represent the pros and cons of the WWW/Internet. Don Tapscott, and Andrew Keen.

What do you think? Has the WWW/Internet been a good or bad influence? Connect with me on Facebook, LinkedIn, Twitter, Google+, or by email at adamjwpg@mymts.net.

 

 

Corporations Leading the Way on Climate Change (Seriously)


Monday’s news from the United States regarding 13 major companies announcing they will invest $140 billion in renewable energy, to reduce carbon emissions, is proving big business is serious about climate change.

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Wind Energy By Jim Allen Via Flickr Some Rights Reserved

Some of the most well-known brands, including Apple, Microsoft, Google, WalMart, and Coca-Cola said in a statement from the White House they plan to add more than 1,600 MW of additional renewable energy. These 13 companies have promised their support for a climate deal ahead of the United Nations climate summit in Paris late fall.

Meanwhile, last week, Amazon added their voice in advancing the renewable energy agenda, when it advocated for renewable tax credits in US congress. Thank the world’s largest e-commerce store for purchasing a North Carolina wind farm, in championing both the Investment and Production Tax Credits.

Here are some driving factors why this is a trend that’s likely here to stay.

1. Consumers are voting with their dollars, not necessarily at the ballot box: Ok, I get this where politics is important and elections drive climate policy (including the upcoming Canadian Federal election this fall). However, consumers voting with their dollars has become a new way of doing politics outside the government realm. Ethical funds, consumer boycotts are some ways customers can voice their displeasure with how companies are doing business. Businesses, have a faster response time with consumers, rather than governments with their constituents on many problems. Case in point, Newsweek, recently highlighted Corporate America’s critical role in supporting same- sex marriage and other social issues:

Fortune 500 corporations are trying to appeal to (or at least avoid offending) the widest possible swath of Americans. “Inclusiveness” may not be good politics in this day of polarization and micro-targeting, but it seems to be good business. And that is making the business community the sort of “big tent” political force that neither major political party can claim to be.

While don’t expect the CEO of Suncor to be buddies with New Democratic Party leader Tom Mulclair any time soon, big business will have a bigger ear towards consumers going forward, or they will lose customers business.

2. The Carbon Investment Bubble is About to Burst:  Bill McKibben’s groundbreaking 2012 Rolling Stone article about how Earth could only burn 565 gigatons more carbon into the atmosphere by 2050 before this planet can keep within the 2C limit, was the catalyst of divesting from fossil fuel investments. Now, fossil fuels becoming a more riskier investment. as Bank of England Governor Mark Carney noted these investments will become financially abandoned.

3. IT and Internet companies Are The Backbone for Renewable Energy: From Apple, who runs all their US operations on 100% renewables, to Google, who has bought 1.1 GW of clean energy, information technology and internet-based companies have been leaders in supporting renewables. Tom Friedman’s 2008 book Hot, Flat, and Crowded exemplified how information technology was going to be critical in moving green technology forward.

We are starting to see this marriage become a reality, with these companies investing heavily in The Internet of Things, and smart grid technology. Smart grid markets are estimated by 2020 to reach past $400 billion globally. Hence, there is real incentives for the likes of Google, Apple, Cisco, in reaping the rewards of strong climate change policy.

It’s not perfect. Sure, but corporations are becoming leaders on this issue. And it may very well be driving many Naomi Klein and Milton Friedman fans bonkers.